A full re-brand for a Toronto based custom packaging company followed by ongoing B2B support for all things website, marketing and social media. Goals included increasing brand awareness, optimizing a growth strategy and incorporating conversion opportunities by building strong narratives. In The Bag designs and produces innovative custom packaging using responsible, eco-friendly business practices, led by their expert team. 


Industry: Custom Packaging

Services: Brand Strategy, Banding, Email Marketing, Social Media, Website Design, Photography

Team: Susan McGregor, Aina Kawamoto, Roxanne Lyristis, Allison Nichol, Evan Manning, Anna Huang, Peggy Bree Tam, Leigh Anne Canner, Ashley Harrison, Chloe Ellies, Sandra Ulewicz, Alyssa Zwonok