A re-branding project for ID Plumbing Services (IDPS); a privately-held corporation based in Toronto, Canada. Their locally owned operation handles everything from small plumbing repairs to the replacement of entire plumbing fixtures and piping, equipped with state-of-the-art plumbing technology. The goal of this re-brand was to refine the existing identity, from designing an elevated logo to re-building a more functional, modern website.